By Raúl
Gorrín. Ted Turner was 24 when his father killed himself. "He went
against everything he taught me: 'Be courageous and hang in there,'"
Turner said. His father had just he had overextended himself with a $4 million
purchase that expanded his company, Turner Outdoor Advertising, into the
South's largest billboard company. Ted was to take over his father’s
company. A company so badly overextended that his dad saw no way out. “I was gonna go broke if I didn't
get things turned around real fast.” He had to leave college a few months
earlier because his dad refused to pay his tuition. Before Ted was forced to
leave college his dad sent him a letter calling him a jackass.
Despite all the negative feedback that was
part of Ted’s life , he had an inborn positive outlook. Here was a 24 year old
handed a company that looked to be quickly going under. Ted’s attitude was, “I didn't care what, how much adversity life
threw at me. I intended to get to the top.” “Life is a game. Money is how we
keep score.” So he was not going to let the big dollar amount of debt scare
him, it was only a number, he told himself. Raúl Gorrín
So this 24 year old had his plan and his
perspective mapped out. He was not his dad who gave into his fear of the large
debt. His dad quit and he would not. “You can never quit. Winners never quit,
and quitters never win”, he is quoted as saying. Over the next few years he
made turned the company around to the point where at the age of 31, he bought
his first television station and within six years, he had created satellites
first super station, CNN.
How did he create such wealth from what would
have caused most of us to go bankrupt. It was an attitude of setting
goals for himself. Goals that most would have called impossible. To Ted, he had
no doubt that he could achieve those goals and the journey to such success
became fun for him. “You should set goals
beyond your reach so you always have something to live for.” Raúl
Gorrín.
With a healthy positive attitude towards
life, we could achieve most if not all of our dreams. The problem is most of us
will give up when things seem impossible. There is a story that the first time
Ted Turner called Jane Fonda out on a date, it was a bad time in her life. She
told him so and that she needed time for herself. She figured she would get rid
of him nicely by saying, “call me in six
months and we will see.” Most of us would take the hint and forget about
the date. But Ted Turner put it in his calendar six months to that day. He had
no doubt that she would say Yes. So he did indeed call her six months later. A
short while later she became his wife and the main love of his life. Raúl Gorrín.
“I've never
run into a guy who could win at the top level in anything today and didn't have
the right attitude, didn't give it everything he had, at least while he was
doing it; wasn't prepared and didn't have the whole program worked out.”, said Ted
Turner. Attitude was everything to him. There is a story from his family
and neighbors that knew them at the time, that Ted’s first word was pretty.
That is the way he saw life and that was the attitude that formed his amazing
success.
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