Humanist leadership

By Raúl Gorrín.-    The extremist models in politics and economics have failed completely and have changed for new generations of entrepreneurs who understand that business success have to be accompanied by social policies that benefit everyone. As a result, business commitment is no longer only to achieve profits and benefits for the entrepreneur, but have to be shared with those who constitute the main collaborators of every company: workers.

     The new leadership is directed to the good common without neglecting earning and economic profit. Although there are examples that go beyond such as Bill Gates whose legacy will not be for his descendants but foundations that work for the common good, for society. His commitment is an example of the new corporate humanism. This business model is characterized by working tirelessly to achieve its goals and objectives.

     In the same way, to dream of success is a norm that rules humanist companies, but it is not limited to the owners, but is a philosophy which all the staff participate. It is estimated that all the parts must reach their development and together they have to fight for the common success. We have to focus on the clients to serve them with efficiency and effectiveness as they are the center of companies. Inside humanistic enterprises, simplicity must triumph, both as a people characteristic and in the purpose of making decisions to be equally simple. It is believed that simplicity benefits the company and society in general. 

     Moreover, the teamwork where everyone participates and contributes is the norm. You need to take care of the expense, because there is awareness that wasting resources leads to nowhere, only to failure. In addition, the ability to adapt is a characteristic that both leaders and members of the work teams must have. We have to be able to adapt to both the circumstances and the changes that the new society ways. On the other hand, humanistic entrepreneurs have to work to promote success that benefits the organization and society, something that is possible because it is clear that the center of everything is the man, whether  entrepreneur, worker, supplier or customer.

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www.raulgorrin.org

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