Is your business using the correct keywords?

  

  By Raúl Gorrín.- Using the correct keywords for your business, will position it to the best places and you will get more attention from your users, your clients and new public. As we have said before, it is prudent to use the tools that the technology makes available to manage with the constant transformations and changes that occur in the web world and in search engines in particular. These technologies can help you find the most effective keywords. It makes possible to download up to one million keywords in a single file. It also allows you to group the terms related to a market niche.

     We want to talk about this topic since it is important to position your publications on the web and because there stills some resistance to this situation and on the other hand, a lot of people don’t believe it.

     Keep in mind, the more matches searchers find between keywords and the needs and demands of the public; it is probable that your publications, blogs and websites will be in the top.

     Okay now, we invite you to reflect about the keywords that your organization is using. Do you really think your keywords are effective? Do you consider that your keywords are appropriate to the market niche? We invite you to make an evaluation on this topic and to implement the corrective measures.

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